Brand Look & Feel, Brand Creative Direction

Presented by Sam Grigg - Burst Branding Agency

Branding is all about communicating. More specifically it is all about telling your story, in the right way, to the right people, consistently.

A large part of this communication falls on the visuals of your Brand. Your font tells a story. Your colours tell a story. Your logo tells a story. Every single thing that you put out in to the world is part of your Brand Creative.

This session unpacks all of this and gives you guidance on how to best use your Brand's Creative work to engage the right people, demanding their attention in what is a busy, busy world.

We will give you insight into the process we take to develop this for our clients, whilst giving examples of the best and worst cases of this. With the ultimate goal being to leave you with greater confidence to build a Creative Framework that helps your Brand grow.