Branding for Business Growth - Session 2: Knowing your WHAT

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Business Concept, Brand Promise, Unique Value Proposition

Presented by Sam Grigg - Burst Branding Agency

Growing a great Brand starts by having a good business. And good businesses are built on providing Value.

To provide value you need to start by intimately understanding:

  • What you actually do
  • How you solve peoples problems
  • Why they should care about your solutions

And that is the easy part.

The tough part? Telling someone in a single sentence.

But when you can nail this, it becomes easy to keep your promises and build a loyal following.


Host: Frankston City Council
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